App AnnieCollects and analyzes app data to gain in-depth market knowledge and to provide these companies as a service. The platform is now releasing interesting results regarding the upcoming 10-year Apple's App Store on July 10th. From July 2010 to December 2017, there were over 170 billion total downloads of iOS apps with consumer spending of over $ 130 billion over the same period, according to these figures. In May of this year, there were already over 2 million apps available on the App Store, of which nearly 10,000 apps would have generated over $ 1 million in user spend. The largest share of this is almost 60 percent of the so-called APAC space (Asia-Pacific). Games are the biggest contributors to sales, which account for only 31 percent of downloads, but 75 percent of the expenses. Again, the "Clash of Clans" strategy game comes first for iOS, while "Candy Crush Saga" is the most downloaded iOS game in the App Store worldwide and ever.
In the most important apps for "all-time worldwide downloads", Facebook is at the top of Facebook Messenger, followed by Youtube, Instagram, Whats App Messenger and other apps mainly from the area of social network. Netflix takes first place over Spotify and Pandora Music in paid-for apps (some with subscriptions) sorted by consumer spending.
USA in the lead, Germany in seventh place
Comparing the top international markets for the App Store after consumer spending and downloads overall, the US leads China and Japan. Germany comes in seventh with 4.1 billion downloads and $ 2.6 billion in spending, while the US generates $ 40.1 billion in downloads and $ 36 billion in revenue. Especially the in-app payments for subscriptions (regardless of games) have now given Apple and developers sales of nearly 11 billion US dollars in 2017 worldwide, with apps like Netflix, Tinder or Pandora Radio at the top. In 2015, you were barely halfway here.
It is also exciting, according to the investigations of the tracking service provider, that although the App Store has a significantly lower installation base than the Google Play Store for Android smartphones - the latter had 70 percent of the worldwide downloads in 2017, but accounted for the share of worldwide consumer spending Accordingly, in the same year 66 percent in favor of Apple's App Store.
It could be summarized many more numbers and details - who wants to get a comprehensive picture, the report after registration directly as a PDF download , he is with many charts, tables and graphics quite clearly advised and also brings a good overview of the previously ten years App Store with important milestones. Incidentally, the report also predicts a rosy future for the App Store - consumer spending will reach over $ 75 billion by 2022, an 80 percent increase over 2017.
The numbers were therefore created using App Annie Intelligence and a proprietary forecasting model. ( Mac World )
